Designing Effective Websites

Details

These days, creating a website is so easy almost anyone can do it. But with all the competition on the web, creating a site that's effective is more challenging than ever. Regardless of your current skills or level of knowledge, in this course you'll master the basics of web design and learn how to build sites that are better and more effective.

You'll examine the tension between form and function, explore the six major states of the website development process, and learn the basics of user-centered design. You'll also look at the five basic steps to organizing information, find out how site design themes can be used for information delivery, and review website design considerations. Along the way, you'll learn about effective type and graphics and explore the idea of Web 2.0. This course is a must for web designers, giving the tips and tools that will help them establish a solid career.

Enrollment Options:

Instructor-Led
6 Weeks Access Course Code: dew
Start Dates* Sep 15 | Oct 13 | Nov 17 | Dec 15
*Choose start date in cart

$129.99

USD
Self-Paced
3 Months Access Course Code: T9846
No Instructor, Start Anytime

$129.99

USD

Enroll before 30th September and get high quality lamination on your hardcopy certificate absolutely free! Use your certificate to your advantage by showing your certified credentials to prospective employers and recruiters. All certificates are shipped from our mailing center in California.

Syllabus

Form Versus Function

This course is different from most web creation courses you'll find because it's not designed to teach you the mechanics of creating a web page or how to use a particular software program. Instead, it's designed to help you take your website creations to the next level by enhancing both design and functionality. You'll discover what attracts visitors to a website, and how to use design tools such as typography, Cascading Style Sheets (CSS), and multimedia to captivate visitors and keep them coming back.

Website Planning Process

Visitors are attracted by good design, but content is what keeps them at the site longer and motivates them to return. Learn how to use two tools to attract and retain visitors: design critiques and a content inventory. Explore the six major development stages that yield expert design and smart content. Then study the three parts of web design and the skills you'll need for each.

Interface Design

By now, you probably understand that an interface is the screen visitors see and use when they visit any page of your site. Designing an interface is easy. Designing an effective interface, however, is more challenging. There are four main elements that you'll need to consider to make your site user-centric: usability, visualization, functionality, and accessibility. Explore each of these elements to see the thought that goes into effective interface design.

Site Structure

Even if your basic content is accurate, attractive, and well written, your site won't function well without a solid and logical organizational foundation. Review the five basic steps involved in organizing information and four essential structures that you can use to build a website. Then learn how to create a flowchart for the pages you want to include on your site.

Site Design

Websites exist to inform, educate, persuade, or entertain. Take this opportunity to concentrate on site design themes that pay attention to information delivery. Learn how to organize elements in order to enable visitors to accomplish their own goals. Explore usability, content, and design.

Page Design

Discover how you can use visual and graphic design, page layout, and grids to take your designs to the next level. At the same time, become familiar with design considerations like visual hierarchy, page dimensions, and white space.

Typography on the Web

Typography plays a dual role by providing both verbal and visual communication. Almost any type of font will do to transmit information to others. But to convey the right type of mood along with the information takes a special type and color of font. Learn all the secrets here!

CSS and Font Embedding

Find out how you can use Cascading Style Sheets to modify fonts. Become familiar with inline, document-level, and external (linked) style sheets, and learn how to create an external CSS file to control the formatting of any or all pages on your site. You'll also take a look at some early font embedding techniques and explore two popular Flash-related options currently in use.

Writing for the Web

Before you write for the web, you should take the time to understand how people read online. Become familiar with the use of titles, headlines, and subheads to assist readers in navigating your site. Discover the advantages of using a web content management system. Learn how you can communicate more easily and informally with web visitors by adding a blog to your site.

Images, Colors, and Layers

You can use images to add interest to your site and to help with navigation. Early designers were limited graphically by HTML attributes, and later designers discovered they could use tables to place images. Today's designers also use CSS to add styles to their text and images. As fun as CSS can be, you also have to take accessibility into account so that users with older browsers or screen readers can still navigate your website.

CSS Positioning: More Layers

The combination of HTML, CSS, and JavaScript allows you to create intensely interactive web applications similar to any game or presentation built with traditional programming languages. This interaction of HTML, CSS, and JavaScript is known as Dynamic HTML or DHTML. Become familiar with the basics of DHTML, including code you can use to enhance your designs by adding layers to your pages.

Web 2.0 and Beyond

Early websites were created by a few to be read by many. Over the years, developers added interactivity to websites through discussion forums, chat rooms, and shopping carts. These features are part of what might be called "Web 1.0". Today the focus has shifted from the sponsor of the site to the visitor, and sites like Flickr and YouTube are popular. They're examples of Web 2.0 sites. Examine several popular Web 2.0 sites, and take a look ahead to Web 3.0.

Requirements

Hardware Requirements:

  • This course can be taken on either a PC or Mac.

Software Requirements:

  • PC: Windows 8 or newer.
  • Mac: OS X Snow Leopard 10.6 or later.
  • Browser: The latest version of Google Chrome or Mozilla Firefox are preferred. Microsoft Edge and Safari are also compatible.

Other:

  • Email capabilities and access to a personal email account.

Prerequisites

There are no prerequisites to take this course.

Instructor

Richard Blum has been an IT industry professional for over 20 years, working mainly as a network and systems administrator. During this time, he has worked with Microsoft, Novell, Unix, and Linux servers, and has created websites using a variety of different programming languages. Blum is the author of several programming and systems administration books, including Professional Assembly Language, C# Network Programming, PostgreSQL 8 for Windows, Sendmail for Linux, Postfix, and Network Performance Open Source Toolkit.

Reviews

About ExpertRating

ExpertRating is an ISO 9001:2015 certified company offering online certification and training services to individuals and companies globally. Over 25 million people have benefited from ExpertRating Online Certifications and assessments. ExpertRating is the winner of the Google SME Hero's award for showing outstanding use of technology in delivering trusted services to thousands of people on a daily basis. Our affordable certifications are an excellent way of demonstrating your knowledge and skills to prospective employers as well as vastly boosting your chances of moving ahead in your business or career.

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ExpertRating is an ISO 9001:2015 certified company, which reflects that our courses and tests conform to the highest international quality standards. Our training material is prepared by thorough professionals with years of experience, and goes through several rounds of analysis by expert teams to help develop well-balanced, comprehensive and meaningful content.